Arahi FINALLY lands in Australia

The major and totally new release from HOKA ONE ONE for 2017 is the Arahi. Online Maori and Polynesian dictionaries variously define ‘Arahi’ as meaning to lead, to guide, or to drive. It’s an appropriate name, because the Arahi really does guide the contact phase of footstrike when running.

For some runners HOKA has never felt like an option, simply because they needed a stability option. The broad midsole of HOKA’s oversize design as well as the deep foot cradle give these running shoes and inherently stable ride, but for the runner wanting more the Arahi gives more.


Traditionally, stability shoes are heavy and stiff. The Arahi, however, is light with a generous degree of flex and comfort. Instead of concentrating the reinforced zone of the shoe entirely under the arch of the foot, the guidance begins at the moment of contact with the wraparound zone of the Arahi – the J Frame.

J Frame stability cups the heel and follows the first ray (big toe bone) right through to toe-off. Firmer than the typically soft HOKA core of the Arahi, the J Frame provides a smooth, reliable and responsive ride from landing to takeoff.

Technically speaking, whether you collapse medially through the heel, at the arch, or your pronation/ over-pronation occurs at a later stage, the J Frame provides greater resistance to medial collapse than neutral midsoles like the Clifton 3 or freshly updated Bondi 5.

Whether your preferred road shoe up until now has been the 2000, the Adrenaline, Structure, Hurricane or Guide with its beautiful fit on foot, cityscape-inspired visual stylings, and snappy but plush ride, the Arahi is a genuine stability option for everything from your next parkrun right through to marathon in 2017. You might even just want a firmer-riding alternative to your Cliftons or Claytons…

Simply Stable

Oh yeah – it’s also available in WIDE fittings for men and women. Try the Arahi now, it’s the fit and feel that has already taken American running clubs by storm.


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